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Overview · Dr. Natalie
What this means for you
A $500 proof budget that scales only when the numbers prove out
What this means for you
A three-stage path from a $500 proof budget to scaled spend, three commitments that stay constant, and the near-zero risk at the bottom.
THE PATH · 90 DAYS TO PROVE IT
$500
PROOF BUDGET
The $500 is a proof budget
Expect roughly 10-18 leads and about one case
a month. One case pays for the program. The goal
of the first 90 days: prove the mechanism.
THE RULE
Scale starts when numbers prove out
Your rule: budget goes up ~20% per month when
the return is there. The proof budget exists so
you have total confidence to raise it.
$1.5K-$2K/MO
SCALE
3-4 leads a day, 2-4 cases a month
At this spend 3-4 leads per day becomes
realistic and 2-4 cases a month is the target.
That's $30K-$60K+ a month in case revenue.
HELD CONSTANT · NO MATTER THE BUDGET
YOU
Your job stays the same
You keep filming, posting, and closing consults.
We add paid fuel to the before-and-after content
that already brings you patients, plus an instant-
response system so no lead goes cold.
SPEED
5 MIN
Speed matters more than anything
A lead that sits for an hour is half dead. The
text goes out automatically. Natalie or her
coordinator reaches out within 5 minutes to book
a Zoom. Her part: show up prepared.
WEEKLY
REPORT
We measure everything
One report a week: spend, leads, cost per lead,
consults booked, shows, cases, revenue, ROAS.
You never wonder what's happening. If something
is off, you hear it from us first.
WHAT YOU RISK
THE RISK
The risk is almost zero
WORST CASE
$500/month for 90 days: $1,500 total ad spend, no cases.
BEST CASE
3-4 cases at $15K-$22K each.
One case makes the whole program free. Two makes it the best money you've spent on marketing.
STEP
RISK
PROGRESSION